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Methods in Behavioral Research International Student 15th Edition (ISBN-13: 9781266177682) by Paul C. Cozby and Scott Bates provides students with essential tools for mastering behavioral research methodology. The text engages learners with relatable studies, from classical research to contemporary topics such as the impact of social media and Covid-19. It covers every step of a research investigation, from planning to presenting results. Aligned with APA 7e, this edition emphasizes diversity, equity, and inclusion, critically analyzing the limits of generalizability in past research and promoting research that reflects humanity’s diversity. The book offers new guides on APA formatting, a sample paper, and journal article exercises that further enhance students’ understanding of behavioral research.

 

Key Features:

 

• Diversity, Equity, and Inclusion Focus: Analyzes prior research and improves the inclusivity of language and generalizability in research studies.

• APA 7e Style Resources: Includes easy-to-follow guides for APA formatting, citations, and references.

• Sample Paper: Provides an annotated undergraduate research paper as an example of good APA style.

• Illustrative Articles: Features new journal articles with exercises designed to connect with chapter-related topics.

 

Brief Content : 

 

1. Scientific Understanding of Behavior

2. Where to Start

3. Ethics in Behavioral Research

4. Fundamental Research Issues

5. Measurement Concepts

6. Observational Methods

7. Asking People About Themselves: Survey Research

8. Experimental Design

9. Conducting Experiments

10. Complex Experimental Designs

11. Single-Case, Quasi-Experimental, and Developmental Research

12. Understanding Research Results: Description and Correlation

13. Understanding Research Results: Statistical Inference

14. Generalization

 

Appendices:

 

• A: Reporting Research

• B: Statistical Tests

 

Methods in Behavioral Research 15th Edition is written by Paul C. Cozby and published by McGraw-Hill Higher Education. The Digital and eTextbook ISBNs for Methods in Behavioral Research are 9781260883077, 1260883078 and the print ISBNs are 9781260718904, 1260718905. Save up to 80% versus print by going digital with Ebookworm. Additional ISBNs for this eTextbook include 9781260883053, 9781266177682, 9781264556274, 9781264558346, 9781266327667.

Methods in Behavioral Research ISE 15th Edition

$88.75 Regular Price
$44.38Sale Price
  • Categories: Psychology - Psychology - Theory, History & Research
  • Year: 2023
  • Edition: 15th
  • Publisher: McGraw-Hill US Higher Ed ISE
  • Language: English
  • Pages: 512
  • ISBN 10: 126617768X
  • ISBN 13: 9781266177682
  • File : 90 MB PDF 

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