Managerial Economics: Theory, Applications, and Cases 8th Edition by W. Bruce Allen, Keith Weigelt, Neil A. Doherty, and Edwin Mansfield offers an in-depth approach to understanding economic concepts within business and managerial contexts. This edition integrates over 50 case studies, emphasizing strategic thinking and decision-making skills crucial for today’s complex, global business landscape. Updated to reflect modern economic challenges and opportunities, this book is essential for students and professionals alike, bridging theory with practical, real-world applications.
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Managerial Economics: Theory Applications and Cases 8th Edition
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- Authors: W. Bruce Allen, Keith Weigelt, Neil A. Doherty, Edwin Mansfield
- Publisher: W. W. Norton & Company
- Format: PDF (Digital eTextbook)
- ISBN-10: 0393912779
- ISBN-13: 9780393912777
- Edition: 8th Edition
- Year: 2012